Bottoms up to financial growth

by frog

Peter Kean, the Managing Director for Lion Nathan New Zealand gave a unique insight on Morning Report this morning into what happens when the need for financial growth detaches itself from social well being:

The beer market and the alcohol market have been very resilient. We’re not complacent about that but it is a positive trend. We’re in a market that often has said when things get tough people still enjoy a drink and they still enjoy going to the cinema. So there are a couple of things that people don’t tend to give up. And we’re I guess reasonably lucky that alcohol’s one of those things.

I guess the positive trend he is talking about is the record 470.3 million litres of alcohol consumed by New Zealanders last year. Cheers to a company that ’s aiming for double digit growth for the foreseeable future.

frog says

Published in Health & Wellbeing by frog on Wed, November 19th, 2008   

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